
Curation
Every residence is chosen by an editor, not an algorithm.

The private stay collection — Kingdom of Saudi Arabia
Every apartment, villa and penthouse on LUBY is personally verified — for guests who expect more than a booking.
The LUBY method
LUBY is a private register, not a listings platform. Everything you see has been chosen, inspected and cared for — the way an editor curates a magazine.

Every residence is chosen by an editor, not an algorithm.

Someone from LUBY has stood in every room. A 92-point standard, checked in person before a residence is listed.

A chauffeur, a chef, a late arrival at three in the morning. Arranged, quietly.
Signature residences
We think of LUBY less as a marketplace and more as a private register — a small collection of residences we would send our closest friends to.
— The LUBY editors, Riyadh
Destinations

The LUBY difference
LUBY is not a listings platform. It is a private collection of residences in the Kingdom, each one prepared, staffed and reviewed the way an editor curates a magazine — with taste, restraint and intent.
The Register